Friday, December 19, 2008

On the topic of Planned Obsolescence

Remember this ad from Ikea a couple years ago? Back then, I thought it was genius. Way to personify an object, then yank the rug out from under us! Now? It just makes me sad. I'm not sad for the lamp. I'm sad for us.

That old lamp could have been re-used, donated, given away, Freecycled (stuff on Freecycle, even BROKEN stuff, goes FAST), or taken to an electronics recycling event. But no, it is on the curb in the rain next to a half empty plastic garbage bag, bound for a landfill. A lot of New Yorkers put things out on the curb knowing someone might pick it up, and generally a lot of stuff DOES get re-used that way. But in the rain? With no note that says "Still Works"? Forget it.

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